Senad Ibrahimbegovic

There are branded print and digital marketings assets that I’ve helped to produce for FactSet’sunder the guidance and instruction of the marketing & branding team.

I have storyboarded the HTML5 Banners and worked directly with an outside vendor and the branding team at FactSet to create the final versions of these animated banners for market.

This is a redesign of an existing peer to peer (P2P) platform for Save the Children’s event and fundraising activities. This redesign is composed of a team & personal dashboard, team & personal pages, email page and a social media sharing & integration page. The revamped platform has launched in early May of 2019.

Senad’s involvement with this project was the visual execution of the User Interface for TeamRaiser with the guidance from the creative director and copywriter. Wireframes were already discussed, created and approved between the UX director on the web team and the head of the events and fundraising team. Senad then worked directly with the IT department and their information architect to craft the design for the TeamRaiser experience.

Improvements and functionality enhancements are being made to the page to make it more user-friendly.

Here is an example of the live page layout

This is a landing page that promotes a potential 100 Days of Reading campaign with Save the Children in partnership with Amazon. This page is designed to have functionality that allows users and readers to log their own minutes of reading so that they can reach the campaign reading goal of 100 million minutes. Reading will unlock more weekly challenges and allow readers to earn progress badges for the amount of minutes that they read. In addition to this functionality, the page will also integrate with Amazon Alexa that will allow users to donate directly to Save the Children.

Senad’s involvement with project consisted of wireframing, layout and design of the page and platform. He worked closely with the stakeholders on the corporate partnership team and creative director to develop the initial wireframe and IA structure for the site. After that was agreed upon and developed, Senad and the creative director then proceeded to develop the user interface for the main page of the platform, all its features, as well as other supporting pages.

Go to webpage

In order to stay competitive in the online digital non-profit sector, Save the Children underwent an internal homepage and website redesign process in order to make the site’s UX / UI better, clearer and more usable for its donors and online visitors.

The website and homepage redesign required a heavy wireframing phase that later became a polished design with newly integrated content and artwork. A newly redesigned content strategy helped to make the site look cleaner and read well without overwhelming the user with information. Flat design web standards were incorporated into the layout in order to spread out the content and artwork on the site, thus resulting in a better sense of visual hierarchy. Senad’s involvement was to execute the design across the board working with the creative director and content writers. Homepage above the fold was designed by the creative director. Senad designed all the elements and content blocks below on homepage and all other existing pages.

Shortly after the redesign was implemented into our platform by our design and web teams, there was an increase in monetary conversion rates and overall consistent site traffic.

URL Link:

SavetheChildren.org

These are comps designed for the new Save the Children website that was integrated and live on Save the Children's new Adobe Platforms in 2018. Examples shown here are desktop and mobile comps of sample web pages designed in a 12 column responsive Bootstrap grid system.

This project was a huge endeavour across the entire agency. It was not only a digital transformation, but also an organizational one that involved the marketing and branding team, IT, digital web team and senior management approval. Senad, the creative director and the associate creative director were involved in designing the content blocks for all the page templates, establishing consistent styles across the experience, designing the gift catalog browse functionality, e-commerce platform for our gift catalog experience, press release template and developing the style sheet / UI guide for the site. Outside agencies were contracted to work with our IT department and branding team to develop the site and help Save the Children migrate old content into the new AEM environment.

This was part of a major branding overhaul for a cyber security startup. This was an independent contractor design job that involved logo design, a website redesign and business card design. In addition to these elements and deliverables, there were also other pieces of stationary that were designed, such as letter heads.

This is a freelance project that involved the redesign of 2 main pages on GigMasters.com for both Mobile and Desktop.

The pages before on GigMasters.com were not consistent with the the template that was originally developed for the site. Senad was involved in redesigning several components of the template in order to make these off brand pages adhere to the newly styled template pages.

https://www.gigmasters.com/events/sweet-16-party

https://www.gigmasters.com/contact

This is a concept for an app that allows users to submit raffle submissions that benefit NGOs and allows them to win prizes in the process. The prize and raffle element of this app is what incentivizes the use to indirectly donate to NGOs and Charities.

Senad was directly involved in the wireframing and initial layout of the app screens and functionality. The images and working comp prototype here were developed as part of a pitch to launch the product and receive funding from investors. A more developed and fleshed out design prototype is still yet to come.

Content and concept credit goes to Camillo Ferrari, Founder, and CEO

Link to working comp prototype

These are examples of responsive email design, web infographics and social share cards that have been designed and optimized for both desktop and mobile. The following were assets part of our Day of the Girl campaign and promotion and Empire State Building lighting that took place in early October.

These are comps for Save the Children’s 2017 and 2018 annual report. These files were created for both print and digital.

Download 2018 Annual Report PDF

Download 2017 Annual Report PDF

These are materials that were produced for Save the Children’s U.S. Border Crisis response. Multiple share cards were produced for reactive responses and statements on social media regarding the politically polarizing issues around the U.S. - Mexico border crisis.

Senad was involved in producing all of these materials for the social media team under content direction.

Also below are reactive share cards that have been created during key social media moments in the market like Martin Luther King Day, climate change activism, sentiment towards victims of recent shootings in the U.S., year-end posts, women’s / girl’s rights and early childhood education awareness.

The Save the Children 2014-2015 Holiday Card was designed to sync up with all our recent branding efforts that were rolled out and launched that summer. There were 2 components of the holiday card. A print card with an envelope as well a digital component with a video capturing the themes and joys of the holiday season that every department at Save the Children USA used both internally and externally.

The other 2 comps below are holiday card projects that were done for Targeted Media and MNI (Media Networks Incorporated). These cards were designed, printed and mailed to the different advertisers that subscribe to MNI and Targeted Media's services. It served as a token of appreciation for doing business together. 

This is a suite of creative material for the Bridge the Gap and Bridge Challenge events. This is a 5k walk designed to raise money, sponsorship and awareness for girls all around the world by making sure that they are educated, healthy and protected. Donations and contributions directly go to programming and funding that supports girls .

Themes for future events are subject to change depending focus and concept.

This is a suite of creative material for the Bridge the Gap and Bridge Challenge events. This is a 5k walk designed to raise money, sponsorship and awareness for girls all around the world by making sure that they are educated, healthy and protected. Donations and contributions directly go to programming and funding that supports girls .

Themes for future events are subject to change depending focus and concept.

These are samples of the 2012 General Presentation for MNI’s marketing and media placement services. It was developed for the marketing and sales development department so they can present the information to potential clients. The slides contain segments divided up into information, headings and pictures that split up the agency’s service into three media service offerings: mobile, print and online placement.

This is a Powerpoint Presentation template designed in InDesign, Illustrator, and Photoshop. The graphics were all exported and converted to Jpegs for the master slides. This layout is composed of a title page, a divider page followed by a detailed text slide.

The other presentation template is a Save the Children template used for corporate partners and foundations. It has a lot of visual elements that use high impact photos and typography.

Download template here

This was a promotional cover wrap done for Save the Children with Targeted Media Inc., a subsidiary of Time Inc. This cover wrap was a designed for Fortune® Magazine for the promotion of Save the Children's Day of the Girl Campaign in October. It was featured in select Fortune® Cover wraps targeting small business and corporate audiences.

These are photos of Save the Children digital static banner ads on bus and transportation spaces running during year end fundraising season. Banners have URL call to actions.

The Hail Mary Bloody Mary poster was created to advertise a new drink at Football stadiums across the US. The goal of the imagery was for the advertisement of the drink to stand out within in a crowded and busy area during peak Football season using strong angles, rich colors branding and contrast to promote the language. The drink is distributed by Centerplate, a major corporate food and beverage vendor that operates within most stadiums, sporting venues and campuses throughout the United States.

The poster was intended to be used for both print on walls within the stadium and on electronic billboards and environmental ad spaces.  

This is a sample of logo designs that I have done for various clients. These include clients in the fitness, sports and transportation industries.

Below are some of the video and animation projects that Senad has produced.

There is a sample of a video project that he produced in conjunction with a marketing campaign for Supported Employment at the Kennedy Center in Trumbull, CT in 2011.

The other social media assets below were created as part of campaigns that Save the Children has launched such as the work we’ve done in our response to the border crisis as well as work for ramping up our awareness and response to the upcoming hurricane seasons.